Cleeks Golf Club has announced a partnership with premium natural spring water brand Icelandic Glacial ahead of the 2026 LIV Golf season, bringing together two European brands around a shared emphasis on clarity, composure, and performance under pressure.
The partnership will debut at the LIV Golf Riyadh season opener from February 4–7, marking the start of a season-long collaboration. Icelandic Glacial branding will feature prominently on Cleeks Golf Club players’ golf bags throughout the 2026 campaign, forming part of the team’s on-course visual identity.
Led by captain Martin Kaymer, Cleeks Golf Club enters the new season with a four-player European lineup competing across LIV Golf’s global schedule. Team officials said the association reflects the club’s philosophy of precision and calm decision-making rather than raw power.
Cleeks Golf Club General Manager Jonas Martensson said the partnership aligns with the values on which the team was built, including focus, restraint, and long-term excellence. He added that Icelandic Glacial will be represented by the team at every LIV Golf event during the season.
Icelandic Glacial CEO Reza Mirza noted that golf is a sport where clarity and composure are decisive, making the partnership a natural fit. The brand’s water is sourced from a protected volcanic spring in Iceland and is naturally filtered through lava rock, a process the company says reflects its commitment to purity and minimal intervention.
Beyond on-course branding, the partnership will extend into hospitality, athlete experiences, and select activations during the season. Icelandic Glacial will also feature in Cleeks Golf Club’s Art of Golf program, which integrates design and creative expression into the team’s equipment and identity.
Cleeks Golf Club will compete across LIV Golf’s international calendar in 2026, with Icelandic Glacial maintaining a visible presence throughout the season.
